One thing the title says to me is E-Loan knows what it is doing. E-Loan which is an online consumer direct lender, received the highest overall rating for online best practices implementation in the Keynote Systems: Web Excellence Q3 2006 Mortgage Scorecard. Keynote’s Scorecard follows a rigorous research and analysis methodology whereby it measures more than 200 expert determined criteria. E-Loan’s website is user friendly. When consumers are online seeking a quote, ease of use is very important. E-Loan has been around since 1997. I remember one of my friends highly recommending them when I was trying to get a quote for a car loan. She had used them and was very pleased with the service she received. It is obvious based on this rating; E-Loan prides itself on consumer lending practices. To find out more about E-Loan these products, go to www.eloan.com.
