Lead generation was the “hot topic” at the Internet Marketing Summit on July 26 held by Real Estate Connect. More and more people are discovering new ways to market their business and/or service on the internet. The same holds true for mortgage professionals. As the market declines, lead generation becomes critical. What are people doing right now to generate leads? Are mortgage professionals generating leads through newsletters, word of mouth or have they initially begun to tap into internet marketing? As a mortgage professional, what are you doing to generate leads? Everyone should definitely share an answer because you may be able to help someone else with generating leads by what you are doing.
